Industries Served

MCR Partners Experience

MCR Partners is a leading product marketing and operations consulting firm serving the global communications, financial services, and hi-tech industries.  We work with all types of communications services providers, including wireless MVNO, Prepaid Wireless, CLEC, RLEC, ILEC, Broadband, and VoIP providers, plus technology and stored-value financial services providers.

To download an MCR Partners Corporate Overview file (PDF), click here:  MCR Partners Overview

Wireless MVNO, Prepaid Wireless, and Mobile Data Applications

MCR Partners knows the Wireless MVNO, Prepaid Wireless, and Mobile Data Applications markets! Having launched and managed an MVNO and consulted with several of the leading MVNO companies, MCR Partners understands the nuances associated with launching and managing an MVNO and/or Prepaid Wireless portfolio.  We provide strategy, business plans, business cases development, product requirements, vendor negotiations, wireless carrier negotiations, forward and reverse logistics, and operations support for the product portfolio.  Click on the title link for more details.

Wireline

MCR Partners has worked with both CLEC (Competitive Local Exchange Providers) and ILEC (Incumbent Local Exchange Providers) companies providing them with revenue-generating marketing strategies as well as product development strategies.  We offer everything from high-level strategy to tactical project management, including business strategy & planning, market assessment, product development, and marketing initiatives.  Click on the title link for more details.

Broadband & VoIP

MCR Partners works with the broadband and VoIP (Voice over Internet Protocol) providers to help define the value proposition for their complex technology. The process of “productizing” the technology enables the provider to more effectively sell by creating a relavant customer value proposition.  MCR Partners also works with the wireline industry to help develop their business plans and product strategies for introducing broadband and VoIP services into their existing switched voice network platforms.  Click on the title link for more details.

Prepaid Products

MCR Partners provides product marketing strategies to the emerging market of stored-valued financial services products.  Prepaid credit cards (Visa and MasterCard) are one of the hottest products in the financial services industry and the prepaid industry as a whole is outpacing the traditional (post-pay) payment industry by a wide margin (in terms of new transactions).  MCR Partners can help clients develop their business plan, distribution strategy, replenishment strategy, and marketing plans.   With hands-on experience launching a stored-value MasterCard product and a virtual recharge product, MCR Partners can provide practical product operations support for your new product launch.   Click on the title link for more details.